Belgian Ambition Meets US Opportunity

A great example of bringing Belgian ambition and US opportunity together 🇧🇪🤝🇺🇸

It was a pleasure to join the Frisomat team in Wijnegem for the visit of Bill White, US Ambassador to Belgium, together with Liam Sullivan and Karel Vantomme.

Frisomat is actively exploring its opportunities in the United States, and at Onboarding USA we are proud to support them in that journey.

The discussions went beyond market potential. We talked about what it really takes to build a presence in the US: understanding the market, finding the right approach and partners, and translating European strengths into a proposition that works for American customers.

A tour of Frisomat’s Innovation Center and production facility provided the perfect backdrop, showcasing the engineering, technology and manufacturing capabilities behind their international ambitions.

Thank you to Guy Somers, Benoît Somers, Frank Van de Wyer and the entire Frisomat team for the warm welcome and open discussion.

Looking forward to the next steps in the US. 🚀